In everyday life “to google” is used as a synonym for “search for something on the internet”. But Google fights against a term-monopoly like Jeep, Tempo or Tesa. As a leading search engine, Google (Milton Sirotta invented this term in 1938, USA. He wanted a term which defines the number 10 to the power of 100. The founders of Google chose this name as a hint on the loads of information of the internet) was able to win recognition. If you, as a user, want to get useful results, you have to use tips and tricks. Besides of that, vendors use typical mistakes when searching the internet, to attract visitors. For example the provider might explain a typical typo on this page, which might attract more visitors.