SEO-Lexicon

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Link Text

The link text, also called anchor text is the clickable element in a link tag. The link text has become an increasingly important criterion for the search engines ranking. The keywords in the link text on a page, should present formal and substantive differences. Since Google introduced "Florida Update", similar or even identical links are interpreted as spam and accordingly sanctioned. This development has led to a series of useless link lists and link exchange systems for the search engine optimization.


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Link Text: lexicon search engine optimization